All along the watchtower
While we eagerly await upcoming action on Central Pier following recent community engagement through Development Victoria, it’s exciting to see that other areas of Docklands are being investigated as possible activation sites.
Central Pier alone has the potential to generate more than $770m in economic benefits to the Docklands Precinct and thousands of employment opportunities, so when we imagine the possibilities for a revamped Shipping Tower that has been abandoned for many years the mind races at the potential.
Located at the tip of North Wharf Rd near Bolte Bridge and built in in 1966, the tower has a truly unique view of the city skyline and Victoria Harbour waterways. With options ranging from a high-end restaurant to art installations, this could become a key attraction that increases visitation to our precinct and an amazing new site that can add to our activation strategy for long-term use.
Working with key stakeholders such as Development Victoria, the City of Melbourne and major local developers has been a key objective for the Chamber to continually increase the activation of our location, and the Melbourne City Marina is no exception.
It may seem obvious to all that the extensive waterways central to the Docklands Precinct is an asset that we must work towards highlighting at every opportunity; we are in discussions with key decision makers to expand on offerings that will celebrate the jewel in Docklands’ crown so stay tuned for more updates soon.
In the weeks to come we will be announcing the first of a series of business networking events to connect our local business community and the first of these will be in conjunction with the Docklands Chamber of Commerce annual general meeting (AGM).
It is our aim to provide as much benefit to our location and members as possible and to do so we are in the process of conducting a membership drive to grow our numbers with the aim of having 300-plus local businesses under our umbrella.
In addition, we are encouraging any of these members with genuine desire to uplift our beautiful precinct to join the committee in order to diversify the chamber’s skillsets and strengthen our positive impact to the local economy.
We are open to all enquiries so please be sure to make contact to find out more.