Columns
10 years on Image

10 years on

Melbourne Water moving to Docklands
Read more >>

Away from the desk Image

Away from the desk

The little bent tree
Read more >>

Chamber update Image

Chamber update

COVID-19 and Docklands businesses
Read more >>

Docklander Image

Docklander

A staunch Docklander
Read more >>

Docklands Secrets Image

Docklands Secrets

Conflicting speeds
Read more >>

Chinese

墨尔本市长工作寄语
Read more >>

Owners' Corporation Management

Performance-based alternative solutions the key to cheaper cladding replacement costs
Read more >>

Fashion Image

Fashion

Top five street style trends
Read more >>

Health and Wellbeing Image

Health and Wellbeing

Don’t let working from home compromise your health and wellbeing
Read more >>

Letters Image

Letters

Bring on the lasers
Read more >>

Business Image

Business

Something fishy from The Espressionist
Read more >>

Owners Corporation Law Image

Owners Corporation Law

Social distancing in apartment blocks is hard to do, but necessary right now
Read more >>

Maritime

Tyranny of distance?
Read more >>

Pets Corner Image

Pets Corner

Full of Beans!
Read more >>

SkyPad Living Image

SkyPad Living

OC support in a time of COVID-19 - a tale of two cities …
Read more >>

Street Art Image

Street Art

Goodbye from Blender Studios
Read more >>

Sustainability

How fast is fast fashion?
Read more >>

The District

Eat your way through our most delicious hot spots
Read more >>

We Live Here Image

We Live Here

Microorganism dismantles Airbnb - will it ever recover?
Read more >>

Abby's Angle  Image

Abby's Angle

The world is a battlefield. Fight, but without exception, choose kindness
Read more >>

Editions

Marvelous Docklands

29 May 2018

Marvelous Docklands Image

A surprise announcement on May 24 earmarked a new epoch for Docklands’ Stadium with the multi-use ground to be known as Marvel Stadium as of September.

Walt Disney Company purchase the rights in an eight-year agreement that includes complete rebranding and renaming of the stadium, a premium Marvel retail store as well as a number of other activations.

Melbourne Stadiums Limited (MSL) CEO Michael Green said the new partnership was a dynamic step forward for the stadium and aligns with its focus on fostering a deeper level of engagement with fans.

“Marvel is a powerhouse in the entertainment industry and one of the most recognised brand names in the world,” he said.

“It is a brand dedicated to audience experiences, which firmly aligns with our vision to create incredible experiences for fans.”

“Over 18-years, we have become the world’s busiest multi-purpose stadium. Now, we look forward to a new era of entertainment for the stadium where we will push the envelope and continue to deliver world-class events and fan engagement.”

The stadium has been branded “Etihad” for the past nine years. Prior to that it was “Telstra Dome” and was originally know as “Colonial Stadium”.

Share on Facebook

Stay in touch with Docklands. Subscribe to FREE monthly e-Newspaper.

You must be registered with Docklands News to be able to post comments.
To register, please click here.