Celebrating being local

Businesses at Yarra’s Edge last month banded together to present a united front to their residential neighbours.

Local concierge service provider Shaun Bassett brought seven businesses together and organised the design, printing and distribution of a “Yarra’s Edge Business Directory” brochure.

“The message is very much about letting the residents know who their business community is and what we have to offer,” he said.

“We want local residents to be part of the great community vibe we have down here.”

He said operators from outside Docklands were generally able to bombard residents with letterbox drops.

“So our delivery will be made to residents’ doors,” he said.

Mr Bassett said surplus brochures would go into resident kits which were handed to people moving into Yarra’s Edge apartments.